Kitty Hawk’s Booming Furniture Scene: A Coastal Success Story

News Summary

In Kitty Hawk, North Carolina, Daniels’ Homeport Coastal Furnishings has reported a significant surge in sales, thanks to a steady influx of tourists and rental property owners. This thriving store, family-owned for generations, has adapted to changing market demands, transitioning from general home goods to specialized furniture for vacation rentals. With a 20% sales increase this year and a loyal customer base, Daniels’ Homeport exemplifies local success, combining history with modern home furnishing trends in the Outer Banks.

Kitty Hawk’s Booming Furniture Scene: A Coastal Success Story

In the charming town of Kitty Hawk, North Carolina, the magic of the Outer Banks is alive and well, especially for those shopping at Daniels’ Homeport Coastal Furnishings. This established furniture store has recently reported a remarkable surge in sales, an outcome that perfectly aligns with the bustling year-round tourist population.

Record-Breaking Sales in a Beach Town

For the lucky folks at Daniels’ Homeport, business is looking bright! With a stunning view of the Atlantic Ocean right out the window and the energy of Route 158 buzzing just outside, this store is a go-to spot for many visitors. The clientele? Mainly out-of-town property owners eager to furnish their rental homes—after all, those stunning beach houses need to look fabulous for summer tourists! Sales have skyrocketed this year, boasting a year-to-date increase of approximately 20% during the first half of the year, with projections set to close October with a stellar 15% growth overall. Can you believe some months even show peaks of 50%? August was particularly impressive, proving that the summer season is indeed a time for making waves in the furniture market.

From Summer Rentals to Year-Round Business

Traditionally, the busy season has run from November through April, when many property owners take the opportunity to refurnish their spaces. However, this year has seen a shift, with rising visitor numbers spread out more evenly throughout the year. Spring and fall rentals are growing in popularity, leading to a consistent uptick in sales. As it turns out, the Outer Banks are not just a summer destination anymore!

A Legacy of Business in the Outer Banks

The Daniels family has deep roots in the area, and they’re proud of their heritage as fifth-generation residents in the Outer Banks. Their journey started over 200 years ago with a fueling dock and ferry operation between Manteo and Elizabeth City, making their contributions to local commerce noteworthy. Fast forward to 1977, the family opened their first Ben Franklin store in Nags Head, followed by another in Kitty Hawk just six years later, showcasing their entrepreneurial spirit.

Initially, Daniels’ Homeport catered to a wide array of customers—locals, seasonal tourists, and property owners alike. However, as the rental market grew, the focus gradually shifted towards serving out-of-town owners, adapting to their specific needs. This transformation saw the store evolve from selling housewares and home décor to specializing in larger furniture sales, a strategy that became crucial during high demand periods like 9/11, Hurricane Sandy, and even the recent COVID-19 pandemic. This adaptability ensured they could cater to the increasing number of metropolitan residents finding solace in the Outer Banks post-pandemic.

Trends and Innovations in Furniture

With the rise in rental homeowners personally utilizing their properties, the demand for durable furnishings has escalated. The store has been proactive in tailoring its inventory to meet these changing needs, focusing on high-quality yet sturdy brands perfect for rental durability. Additionally, repeat customers account for approximately 50% of the business, many of whom own multiple properties, including Airbnb rentals. This loyal customer base is a shiny feather in their cap as repeat customers often drive sales.

Adapting and Thriving

Throughout the years, the guidance of consistency and adaptability has been pivotal for the success of Daniels’ Homeport. They recognize the importance of staying attuned to market changes and trends, which has played an essential role in their impressive sales journey. So next time you stroll through the sunny streets of Kitty Hawk, don’t miss the opportunity to check out this remarkable store, where local history meets modern home furnishing. The community thrives on its ability to adapt, and Daniels’ Homeport is definitely a prime example of how to do it right!